Digital Strategy: Identifying opportunities to increase performance

Your digital strategy acts as a guiding map for all your online activities. We are making sure it sends you into the right direction. The digital strategies we develop are founded on market research and in-depth competitor analysis. Backed by hard data and analysis we will develop the best digital strategies and online marketing campaigns for your business.

A STRATEGY BASED ON HARD DATA

Market research

Market research provides key insights for your overall business strategies. Our market research identifies your target audiences and analyses their buying behaviors. Our sophisticated research tools allow us to single out major segments that are relevant to you, your target audience members and their online activity and patterns.

Competitor analysis

Knowing your online competition is an essential part of developing a successful digital marketing campaign. We determine in which region your online competition is strongest, in what areas they are outperforming you and why. Then we take a closer look at what keywords and strategies your competition is using. This analysis helps us advance your digital strategy.

Data tracking & analysis

Tracking the impact of your work is important so that you can improve and replicate your performance. As part of our tracking exercise, every task implemented is recorded, and compared with analytical data. Our data analysis will reveal which strategies work and which might need adjustment.

Digital business strategy

Based on our extensive data collection and the results of our comprehensive market and competitor research, our team works to produce actionable plans that allow you to reach your goals.

LET’S COLLABORATE

We would love to hear about your digital project and explore how we can work together. Providing valuable support to businesses is what drives us. We make sure our services match your business goals, the scope of your project, and are tailored to your particular needs.

Phone +41 22 575 4512 E-mail info@darwindigital.ch
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